Tourism New Zealand - 新西兰旅游局

Tourism New Zealand - 新西兰旅游局

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Tourism New Zealand is the organisation responsible for marketing New Zealand to the world as a tourist destination. The major tool we use to do this is the 100% Pure New Zealand marketing campaign, a campaign that has evolved over the past 16 years to make New Zealand one of the world's most well-respected tourism brands. Tourism New Zealand is a Crown Entity funded by the New Zealand Government and established under the New Zealand Tourism Board Act 1991. We are led by a Board of Directors appointed by the Minister of Tourism and have a team of around 150 staff in 14 offices around the world. From humble beginnings, we are now the oldest tourism marketing department in the world.

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  • Contact Information

    Tourism New Zealand - 新西兰旅游局
    2507-2508 Henderson Metropolitan Building 300 East Nan Jing Road,Shanghai,China Shang Hai China
    Tel:  21 6335 0515


  1. Products
    Destinations/Convention & Visitor Bureau/National (Regional) Tourist Offices
  2. Countries
    • New Zealand

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